European Master’s in Customer Relationship Marketing (MERCURI) Master’s Degree Program
Area of Studies
social sciences
Degree
Master
Degree (in English)
Master’s degree
Language(s)
- English
Course Duration
2 years / 4 semesters
ECTS points
120
Department
University of Economics in Katowice
Tuition and Other Fees
- Application fee 85 PLN
** More information available at
https://www.mastermercuri.eu/tuition-fees/
Application Deadline(s)
For EU candidates: admissions is open from the beginning of April to the end of July For non-EU candidates: admissions is open from the beginning of April to the end of June
Course Description
Course Profile
MERCURI is a two-year program which focus on the critical nature of relations between customers and companies/brands. The program will familiarize students with the complexity of customer behaviors and their determinants and explain rules, conditions and bases of making market decisions and strategies. As such, the program will allow students to have a broader perspective based on their better understanding of the customer and their relations with companies.
If you want to study in 4 countries (Poland, France, Germany, Spain), are interested in marketing and want to gain practical knowledge - MERCURI is for you. You will gain knowledge in the field of marketing, build an international contact network, and you will also have the opportunity to obtain a double diploma from the Grenoble Alps University and the University of Economics in Katowice.
More information available at
https://www.ue.katowice.pl/en/units/mercuri-european-masters-in-customer-relationship-marketing.html
Education Requirements
Information on qualification procedure is available at:
https://www.ue.katowice.pl/en/units/mercuri-european-masters-in-customer-relationship-marketing/application-process.html
Other Requirements
We try to support our candidates not only in the application process, but also in other areas related to academic life. Find out more information below:
https://www.ue.katowice.pl/en/admissions/practical-info.html
Contact
University of Economics in Katowice
1 Maja 50
40-287 Katowice, Poland
phone: 048 32 257 7058/ 7016
email: admissions@ue.katowice.pl
www: http://www.ue.katowice.pl/en
Study programmes
- Bachelor’s Degree Finance and Accounting for Business
- BSc International Business
- Double MSc Quantitative Asset and Risk Management (ARIMA)
- European Master’s in Customer Relationship Marketing (MERCURI) Master’s Degree Program
- Master's Degree Finance and Accounting for Business
- Master’s Degree International Business
- MSc E-Commerce