MA in Tourism Management and Marketing
Area of Studies
business studies and management sciences
Degree
Master
Degree (in English)
Master
Language(s)
- English
Course Duration
2 years / 4 semesters
Department
Maria Curie-Skłodowska University, Faculty of Earth Sciences and Spatial Management
Tuition and Other Fees
Application fee: PLN 85
Tuition fee:
1st year € 2200
2nd year € 2000
An Early Bird Discount of 150 euros is offered for the one-time payment for the first year of studies made by 30.06.2026!
Application Deadline(s)
Registration is open for the duration of the admission period (April - September) and will close once all vacancies are filled.
Course Description
Course Profile
The Tourism Management and Marketing program offers a comprehensive curriculum designed to equip students with the knowledge and skills required to thrive in the modern tourism industry. It addresses the growing complexity, rapid evolution, and high competitiveness of today’s global tourism market.
This program responds to the demand for highly competent professionals—managers who are not only proficient in modern technologies but also flexible, creative, collaborative, and who understand the evolving expectations of 21st-century travellers.
Recognizing the significance of tourism as a vital sector of the economy, the program emphasizes practical learning, preparing students for real-world careers in tourism. Alongside gaining strong theoretical foundations, students will develop advanced research skills and apply them to real industry challenges.
Key areas of study include market segmentation and strategy, sustainable tourism development, universal design, safety in tourism, and the integration of modern tools such as artificial intelligence, social media, GIS systems, and international reservation platforms.
Opportunities during studies
- Individualized learning paths;
- Access to diverse information sources, including industry databases;
- Building international networks by participating in classes conducted by foreign academic staff;
- Participation in international student exchange programs (Erasmus+) and projects dedicated to students;
- Engagement in student scientific conferences, workshops, and educational events organized by the University;
- Participation in certified training programs to develop professional and personal competencies;
- Opportunity to take paid international internships outside the programme;
- Involvement in student scientific associations, the Student Government, and other university organizations, allowing students to develop their interests and broaden their skill set;
- Access to support services such as career counselling, psychological assistance, educational guidance, and coaching at both University and Faculty levels.
Strengths of the program
- Interdisciplinary approach combining economic, social, and geographical knowledge;
- Up-to-date topics addressing the needs of the modern tourism economy;
- Innovative approach to management and marketing in the tourism sector;
- Emphasis on digital tools for e-marketing;
- Participation of industry professionals and international faculty in program implementation.
The programme is open to all applicants, both Polish nationals and international students.
Contact
Admission enquiries
Email: studyinenglish@mail.umcs.pl
Phone: +48 519 464 828 (English speaking candidates only, 9.00-15.00 CET, WhatsApp)
Enquiries about course content, structure and syllabus
Other
Next begins
120Maria Curie-Sklodowska University in Lublin
pl. M. Curie-Skłodowskiej 5, 20-031 Lublin, Poland
phone: phone: +48 519 464 828 (English speaking candidates only)
email: studyinenglish@umcs.pl
www: https://www.umcs.pl/en/

