Area of Studies

89

www

www.ue.katowice.pl/en/units/mercuri-european-masters-in-customer-relationship-marketing.html

Department

University of Economics in Katowice

Tuition and Other Fees

Check tuition fees: https://www.ue.katowice.pl/en/admissions/fees.html

Application Deadline(s)

Detailed admission schedule available here: https://www.ue.katowice.pl/en/admissions/application-requirements-deadlines/masters-degree-application-process.html

Course Description

Course Profile

MERCURI is a two-year program which focuses on the critical nature of relations between customers and companies/brands. The program will familiarize students with the complexity of customer behaviors and their determinants and explain rules, conditions and bases of making market decisions and strategies. As such, the program will allow students to have a broader perspective based on their better understanding of the customer and their relations with companies. 

If you want to study in 4 countries (Poland, Italy, Germany, Spain), are interested in marketing and want to gain practical knowledge - MERCURI is for you. You will gain knowledge in the field of marketing, build an international contact network, and you will also have the opportunity to obtain diplomas from all four universities - University of Economics in Katowice, Aschaffenburg University of Applied Science, University of Bergamo and CEU Cardenal Herrera University.

Education Requirements

- Bachelor’s degree or equivalent - additional requirements may apply depending on the country where the degree was obtained; 

- Proof of English proficiency at B2 level;

- More information on: https://www.ue.katowice.pl/en/admissions/application-requirements-deadlines/masters-degree-application-process.html

Other Requirements

an online interview

Contact

Tel.: +48 32 257 7016/ +48 32 257 7012

E-mail: admissions@ue.katowice.pl

Bogucicka 5, Katowice

Building CNTI, Room 2/17