Business Management (master)

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Area of Studies

business studies and management sciences

Degree

Master

Degree (in English)

Master

Language(s)
  • English
Course Duration

4 semesters

ECTS points

240

Department

Wroclaw University of Economics and Business

Tuition and Other Fees

Enrollment fee 19 Euro for each chosen programme

Bachelor/Master full time/part time, in English - 1050 Euro/semester

Application Deadline(s)

30 July

Course Description

Course Profile

Bachelor of Business Management (BBM) program focuses on all the major aspects of business and management. BBM provides students with a broad understanding of management practices, ensuring a general overview of the operations of business and its environment. The BBM aims at developing students’ effective human, technical and conceptual skills, along with complete knowledge of the core functional areas of management such as: strategy, marketing, human resources, sales, project management and logistics. BBM has a strong innovation and entrepreneurship component. The program helps the students to become committed, ethical and active managers; sparking their curiosity, developing leadership qualities and the ability to influence their organization and society in a positive and significant manner; thereby enabling them to reach the top of their potential.

Student profiles

The graduate will be ready to play entrepreneurial and managerial roles in businesses and non-profit organizations, having a thorough understanding of how to manage people and tasks in order to achieve organizational goals. The graduate will have developed strong competences in innovation, strategy, marketing, HR and sales and will be able to take on leadership positions in organizations of their choice

Career prospects

  • Managerial and entrepreneurial careers in both domestic and international companies
  • Managerial roles in different business organizations, public and non-profit institutions
  • Functional manager career in strategy, HR, marketing, sales, project management or logistics
  • Marketing specialist
  • HR specialist

MODULES

Innovation and Start-ups

HR Business Partner

Leadership

Brand Management

Marketing Communications

Sales Management

Education Requirements

Bachelor’s deegree and high level of English

Contact

Course Leader dr hab. Anna Witek-Crabb, prof. UEW

Anna.Witek@ue.wroc.pl

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